Media Consumption 2011 (Infographic)
Ad Age presents an Infographic of the results of an extensive survey profiling media use in 2011 by type of media, generation, and time of day.

Ad Age presents an Infographic of the results of an extensive survey profiling media use in 2011 by type of media, generation, and time of day.

Here’s today’s Facebook / Twitter riddle: What number do you get when you combine the populations of the states of Oregon, Oklahoma, Connecticut, Kansas, and Kentucky? Answer: Seventeen million, or the number of Americans who use Twitter (Source: ConvinceAndConvert.com). Granted, proponents of Facebook scoff at the number 17 million; after all, Facebook boasts 500 million…
This is Part 1 of our 2-Part series on Social Media Chaos. In “Part 2: Social Media Chaos: How To Manage The Chaos”, we present six tips for managing the chaos. The Part 2 link is at the end of this article. When it comes to rapid changes in business technologies and social media, the…
4thWEB Curated Content from WiredBy Cade Metz (see full article) “I don’t want to fight old battles,” says Microsoft CEO Satya Nadella. “I want to fight new ones.” It’s Sunday evening, and Nadella is sitting in a glass-enclosed room at the back of a Japanese restaurant in San Francisco’s North Beach neighborhood, eating sushi with…
We’ve written about this topic several times before and decided to revisit it again as Social Media Marketing strategies are constantly getting refined and reiterated; and context is continuously vying for parity with content. The above 18 minute video, Brian Solis’ June 2012 interview with Deanna Brown, CEO of Federated Media Publishing, is worth watching….
You want to make the most of your business’ Facebook page, but when you start reading articles with phrases like “time decay,” “Facebook EdgeRank algorithm,” and “affinity variable,” your eyes glaze over and you click the “Back” button on your browser as quickly as possible. However, if you truly want your social media marketing to…
4thWEB curated content from Innovation By DesignBy Mark Wilson (see full article) That’s Fred Dust, a partner at Ideo, talking, and he’s walking us through a new idea that the influential design consultancy has been developing called Creative Listening. Among 30 attendees from our Innovation by Design Conference, I sit inside an expansive stretch of…