Social Marketing vs. Search Marketing
Here are two comparisons from Google Trends and Twitter Venn Chart showing current searches for “search marketing” vs. “social marketing” (12-16-2011):
Source: Google Trends
Here are two comparisons from Google Trends and Twitter Venn Chart showing current searches for “search marketing” vs. “social marketing” (12-16-2011):
Source: Google Trends
We recently came accross this Infographic that helps illustrate the strengths of the Google+ social network. Plus some interesting factoids, features and tips that you may not know about. Like: A whopping 60% of Google+ users log in every single day (that’s 60% of over 90,000,000 users); and, a whopping 80% engage on a weekly…
New Study Indicates Social Media Pays; Wetpaint and Altimeter Group Find Correlation Between Brands’ Social Media Efforts and Financial Performance A new study from Wetpaint and the Altimeter Group confirms that deep engagement with consumers through social media channels correlates to better financial performance. The ENGAGEMENTdb study showed significant positive financial results for the companies…
Social TV Activity Today The number of television and Social TV viewers using ubiquitous second screens (laptops, smartphones and tabs) to interact with television is at an all time high. HBO Connect is perhaps the most innovative second screen application to date. Sales of Smart TV sets (Social TV sets really), outfitted with easily accesed…
Our obsession with Facebook has propelled it to insane heights. What does this mean for the company? Money. And lots of it. Rumers of Facebook’s IPO are flying and Wall Street is expecting a record-shattering amount of cash to be raised. How do the projected numbers break down? Here are some interesting answers and projections…
In this [part 2] post, we attempt to further clarify Facebook EdgeRank and GraphRank; and more importantly, help you put that knowledge to work. If you haven’t already read through Facebook EdgeRank and GraphRank Explained part 1, go back and read it now. After reading Facebook EdgeRank and GraphRank Explained part 1 you should know…
4thWEB curated content from BuzzFeedBy Peter Lauria (see full article) Change is coming to the pay-TV business. It’s going to be a bloodbath — and not everyone will survive. There will be blood. A lot of it. Last week made clear — between HBO and CBS announcing plans for a streaming service that bypasses pay-TV…