![Social Business and the Growth of Shared Value [Infographic]](https://4thweb.com/wp-content/uploads/Thumbnail-256x256.jpg)
In some of our more recent articles, we’ve been writing about Social Business ROI and the five stages of Social Media Engagement. And that enterprises typically achieve highly desirable social business outcomes through shared value. We recently came accross this Infographic that helps illustrate the growth of shared value while deftly highlighting our social enterprise…
Facebook is the 850 pound gorilla of social media. With over 850 million active users, Facebook is rapidly closing in on being used by one in every seven people on the planet. From subsistence farmers in rural Africa accessing Facebook on their mobile phones, to tweeting protestors in the Middle East, to grandmothers living in…
Frienemies: Content Marketing and Your Marketing Strategy Marketing professionals everywhere have begun to realize that they now have a completely different job description than when they started in the field fifteen or twenty years ago. One such professional is Chris Hession, a senior marketing manager at AutoCAD. As he told Social Media Examiner, “Just in…
This is Part 1 of our 2-Part series on Social Media Chaos. In “Part 2: Social Media Chaos: How To Manage The Chaos”, we present six tips for managing the chaos. The Part 2 link is at the end of this article. When it comes to rapid changes in business technologies and social media, the…
This is Part 2 of our 2-Part series on Social Media Chaos. In “Part 1: Social Media Chaos: The Shifting Sands of the Business Landscape”, we present the chaotic marketing environment created by social media. To recap the last few paragraphs of Part 1, here’s how companies fall victim to hasty mistakes in each of…
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