Social Marketing vs. Search Marketing
Here are two comparisons from Google Trends and Twitter Venn Chart showing current searches for “search marketing” vs. “social marketing” (12-16-2011):

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Source: Google Trends

Here are two comparisons from Google Trends and Twitter Venn Chart showing current searches for “search marketing” vs. “social marketing” (12-16-2011):

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Source: Google Trends

This is Part 1 of our 2-Part series on Social Media Chaos. In “Part 2: Social Media Chaos: How To Manage The Chaos”, we present six tips for managing the chaos. The Part 2 link is at the end of this article. When it comes to rapid changes in business technologies and social media, the…
In this short video, Bob Iger, Chairman and CEO of The Walt Disney Company, discusses Disney’s New Streaming Services and the future of Digital Media and the unbundling of Cable TV content. Bob Iger has something to say about how Disney is looking ahead at this inevitable future. Disney owns some (most?) of the most…
Here’s today’s Facebook / Twitter riddle: What number do you get when you combine the populations of the states of Oregon, Oklahoma, Connecticut, Kansas, and Kentucky? Answer: Seventeen million, or the number of Americans who use Twitter (Source: ConvinceAndConvert.com). Granted, proponents of Facebook scoff at the number 17 million; after all, Facebook boasts 500 million…
The Miami Heat’s LeBron James, Dwyane Wade and Chris Bosh have been referred to as the “Big 3,” and NBA observers everywhere are watching this year’s playoffs carefully, preparing to pass judgment on whether it’s a match made in heaven or an utter disaster. Not since the magical pairing of Scottie Pippen and Michael Jordan…
Ah, the magic wand of Internet marketing. In the world of Harry Potter, the Elder Wand was supposed to be the most powerful wand ever created. In the hands of someone like Dumbledore, the Elder Wand was a powerful force for good. In the hands of evil Lord Voldemort, it would be a weapon of…
According to comScores’s new Mobile Metrix 2.0 report, released on May 7, 2012, Facebook ranks as the most engaging media property among U.S. Smartphone users. The average Facebook mobile user engaged for more than 7 hours in March, 2012. That’s good and bad news for Facebook. The good news is that Facebook’s overall usage and…