Random Acts of Progress

In Social Media Marketing, Content in the Right Context is King

Content in the Right Context is King! We’ve written about this topic several times before and decided to revisit it again as Social Media Marketing strategies are constantly getting refined and reiterated; and context is continuously vying for parity with content. The above 18 minute video, Brian Solis’ June 2012 interview with Deanna Brown, CEO of Federated Media Publishing, is worth watching. According to Deanna, “Content, in the right context, is ultimately king.” If you dig into the video, pay close attention Learn More →

The World Without You (The Internet) – Infographic

IMG_Thumbnail_300x300 So, what would the world be like without you … the Internet? Almost everything we do has some connection to the internet. Aside from the fact that we wouldn’t be writing or reading this post, can you imagine life without it? Well, the following Infographic does and here are some highlights: Since 2002, the number of internet users has quadrupled to 2.3 billion people worldwide. The internet allows us to connect with virtually anyone. The Learn More →

The Future of Social TV and Television

IMG_Thumbnail_300x300 Social TV Activity Today The number of television and Social TV viewers using ubiquitous second screens (laptops, smartphones and tabs) to interact with television is at an all time high. HBO Connect is perhaps the most innovative second screen application to date. Sales of Smart TV sets (Social TV sets really), outfitted with easily accesed social networks and social applications, are rising sharply. Game consoles like Xbox and PlayStation can access social networks and feature Learn More →

Infographic – Facebook 'Likes' Money (Behind the IPO)

Infographic – Facebook 'Likes' Money (Behind the IPO) Facebook was developed and launched from inside a Harvard dorm room (8 years ago) Facebook is now on the brink of an Initial Public Offering that has the company valued at up to $100 Billion. That’s well over enough to cover the national debts of Cuba, Guatemala, and Panama put together. There are 900 Million registered users on Facebook. That makes Facebook the third largest country! The average user spends 20 minutes a day on Learn More →