Social Media Video – Socialnomics 2015 – Future Insights in 2 Minutes

Posted Posted in Random Acts of Progress, Video, Visionary

In this new Social Media Video, “Socialnomics 2015”, (and the “Socialnomics 2017”, latest update) Erik Qualman shows us the way forward. Eric Qualman wrote the book on the how’s and why’s of Social Media. And the influence Social Media has had on our personal and business lives. This new Social Media video is spot on. It’s insightful. It’s a must see. Anyone interested in where Social Media is headed in 2015 and beyond should watch it. Eric has also done an update to his original “Socialnomics” book. This second edition, like the first, is backed by extensive research. And that […]

In Social Media Marketing, Content in the Right Context is King

Posted Leave a commentPosted in Random Acts of Progress

We’ve written about this topic several times before and decided to revisit it again as Social Media Marketing strategies are constantly getting refined and reiterated; and context is continuously vying for parity with content. The above 18 minute video, Brian Solis’ June 2012 interview with Deanna Brown, CEO of Federated Media Publishing, is worth watching. According to Deanna, “Content, in the right context, is ultimately king.” If you dig into the video, pay close attention to the details. There’s some valuable but subtle information in it. 4thWeb officially replaced “content is king” with “content in the right context is king” […]

Social Media Market Share Real-Time Statistics

Posted Leave a commentPosted in Random Acts of Progress

Social media marketing and sharing is dominated by the big five: Facebook, YouTube, Stumble Upon, Twitter and Pinterest As of the end of June, 2012, Facebook dominates with over 900 million users who spend the most minutes per month on the site – typically over 400. Most users are ~60% female except for LinkedIn that’s ~60% male. Source: StatCounter Global Stats – Social Media Market Share Stats are based on aggregate social media and other data collected by StatCounter on a sample exceeding 15 billion pageviews per month. Social Media Infographic: Social Networking Sites For more articles and information on […]

Big Data and Social Media Analytics

Posted 1 CommentPosted in Random Acts of Progress

Big Data, in case you’re unfamiliar, refers to data sets that are so large that they’re awkward to work with. Forget megabytes or gigabytes. With Big Data we’re currently working with terabytes, petabytes, exabytes and zettabytes of data (over 2.5 quintillion bytes daily and growing). Social Media (as a social instrument of communication) is greatly impacting the growth of Big Data (as an industry); and Big Data is providing established and aspiring social enterprises and organizations with the data to help them understand how to better function, grow and manage as a social business. Highlights of the daily Big Data […]

Part 1: Social Media Chaos: The Shifting Sands of the Business Landscape

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This is Part 1 of our 2-Part series on Social Media Chaos. In “Part 2: Social Media Chaos: How To Manage The Chaos”, we present six tips for managing the chaos. The Part 2 link is at the end of this article. When it comes to rapid changes in business technologies and social media, the numbers are so outrageous that they’re simply mind-numbing. Since we’re constantly bombarded with all the latest social media stats, let’s go way back to the 2008 viral video “Did You Know?”. This video gives viewers a taste for just how quickly things have changed. Some […]